Meet the Media Team
Public Relations: Our busy public relations office situated in the reception of the hospital welcomes all donors and visitors to 57357 receiving donations, providing guided tours and hosting events. This busy department receives over 12,000 visitors annually being open 7 days a week, 365 days a year!
Marketing: Our marketing department mandate is to ensure that CCHE 57357 is well regarded in the community as both a center of healthcare excellence and a model of charity. The marketing department develops the corporate identity, branding strategy and message that is implemented into reality by the other members of the media team.
Publications: Our writing team is responsible for the documentation of the history, activities, and strategic direction of the CCHF and CCHE in both Arabic and English as well as French and German if required. This written word is used in script development, brochures and other promotional material, newsletters, and official policy such as mission, vision, and core values.
Graphics: Our graphics department creates and translates the vision of the 57357 message into reality. All designs for banners, printed material and web are developed by our talented graphics designer.
Audio/visual: The talented 57357 AV team is responsible for recording through digital photography and video all hospital and foundation events and notable visitors as well as the production of our numerous ads.
Media communication team: their job is contacting newspapers, television and radio for the annual advertising campaign and achieve the best ad locations, timing that will highlight and promote 57357 activities to its best advantage. They are also responsible for ensuring press releases are promoted to the extensive Egyptian media network and following up regarding coverage.